H&M Loves Coachella 20167:49 PM
H&M has once again teamed up with Coachella Valley Music & Arts Festival for another collection for 2016. The collection embeds the on-the-road, street-savvy and artsy vibe with their subtle prints, folk influences and a bit of Boheme meets Cowboy through the denim cut-offs and dungarees. The looks this time round are all about mixing, not matching to convey a message of ease and freedom.
For the second year, H&M will have a pop-up shop on-site in the H&M tent where festival goers can buy the exclusive collection, take a break from the heat, and enjoy an interactive social experience. For those who can't make it to Coachella, the collection will be in stores nationwide on March 31st 2016.
For more info visit http://hm.com/my